Stoneacre Properties are an estate agent that specialise in sales and letting, based in Leeds. Founded in 2006, with two offices – one in Chapel Allerton servicing North Leeds and another in East Leeds.
Stoneacre Properties aim to go against the grain, prioritising the relationship between the customer and the real people that make their company work.
We focused on centralising their outstanding customer service as the clinching factor that sets Stoneacre Properties apart and makes them the estate agents for you. The campaign slogan: ‘You will be SOLD on our service!’ emphasises that unlike most estate agents, the process of successfully buying or selling a property with Stoneacre is only part of their satisfaction guarantee.
As part of the strategy, we decided to put the faces of the people at the branches as the focal point of social media. You can see for yourself the warm and friendly vibe that the team pride themselves on when guiding others through their property journey.
The easy-going tone and relaxed style of content production we have adopted best suits Stoneacre’s personable and genuine approach to estate agency. This exceptional interpersonal approach is what will ensure that Stoneacre Properties will be your go-to estate agent in Leeds from then onwards.
With our support, Stoneacre Properties have grown their business by a third in over just three years.
Stoneacre Properties were awarded with ‘The Best Small Residential Agent for 2019’ at Yorkshire Residential Property Awards. (With one of the key factors cited in their nomination and awarding of this accolade as their forward-thinking approach in regards to social media.)
We have been able to transition the natural abundance of personality that comes with their peerless customer service, into a loyal online following. Although it wasn’t one of the objectives and a key measurable metric for this project – They have grown their page on Facebook by 273% during the period.