Stoneacre Properties are an estate agent that not only invest in their team, but also in the community by organising and running multiple charity events throughout the year. When it comes to Christmas time, they spread the cheer by organising a Christmas confectionary collection for a charity of their choice. For 2019 they campaigned for The Homeless Street Angels and previously for Leeds Children’s Hospital.
The aim of the campaign is to collect 250 pieces of confectionary and if this target is met Stoneacre donate £1,000 to the chosen charity.
For 2019, SOS Marketing took this amazing gesture and grew it into something bigger for both Stoneacre and the charities involved. The whole community got behind it, with multiple people and businesses taking part in such a fantastic cause. Stoneacre’s warm and friendly vibe was captured and showcased by pushing consistent photos and videos out on social media to build awareness. This was featured at launch in October all the way up to Christmas eve when the goodies are then distributed to the charities.
Due to clever down to earth marketing 2020 was the biggest year yet, smashing the target by raising 1,004 pieces of confectionary!