Misted Windows

Industry:

Windows

Results

Sales

Leads – 82 in 1 Month

Conversion Rate – 1 Month peak 15.25%

Logo & Branding + Website

KEEP THE FRAME, REPLACE THE PANE: BUILDING A BRAND THAT RESONATES

Misted Windows are specialists in replacing double-glazed windows, that have been affected by condensation — offering an eco-friendly, and above all, cost-effective solution to full window replacement. Their niche mission is ambitious: To become a recognised leader in repairing misted windows - saving customers money, while promoting sustainability.

Andrew Stalker - Managing Director

“We recently brought onboard SOS Marketing to transform our online presence. The service Scott and his team have provided is absolutely fantastic! They re-positioned Misted Windows from creating a logo and branding to building a brand new website, and now support our digital marketing. The results have already been significant, and it’s early days but we’ve already seen an uplift in enquiries! I would highly recommend the services of SOS, and have already recommended them to others.”

The Project

We weren’t hired to make a few tweaks — we were brought onboard to re-invent the company! Our first step was focused on overhauling their brand, replacing an outdated identity that wasn’t attracting customers. From there, we developed a conversion focused website to serve as being an engine for lead generation (soon followed by paid advertising).

Results

Optimised & Ready to capitalise with Lead Generation

Website

Re-Brand

The Process

We took a multi-stage approach to re-invent Misted Windows — transforming their brand, sharpening their messaging, and creating a website for lead generation and scalable growth through paid advertising:

Phase 1. Logo & Branding

Replaced outdated branding, with a brand-new bold logo featuring a chunky typeface and droplet icon symbolising condensation.
Built the droplet into the full visual identity, using it as a graphical element to create an integrated brand with endless creative variations.
Developed a colour palette blending blue for condensation with green for sustainability and eco-friendliness.

Phase 2. Messaging

Developed a distinctive tagline to front the brand, and power their marketing: “Keep The Frame, Replace The Pane!”

Phase 3. Website

Designed and Developed a conversion focused website, to act as the engine for lead generation.
Delivered strategic On-Site SEO by optimising content, URLs, titles, headings, and meta data with keywords.
Produced clear customer-focused Copy(Writing), to communicate their unique proposition.
Created structured customer journeys and conversion rate optimisation (CRO) to drive enquiries.

Results

Since partnering with SOS Marketing, Misted Windows now have a brand and website that attracts, engages, and converts:

A modern, customer relevant identity — easily recognisable, and high-quality creating trust.
On-Site SEO and Copy(Writing) – making the website fully optimised for search engines, and strengthened their messaging.
A clear and memorable tagline that communicates their USP instantly.
An optimised website to generate consistent leads, maximising paid advertising to grow & scale — with the website already delivering an ROI!

Misted Windows

Results

KEEP THE FRAME, REPLACE THE PANE: BUILDING A BRAND THAT RESONATES

Andrew Stalker - Managing Director

The Project

Results

The Process

Results

- MOBILE